{"id":65427,"date":"2026-06-17T08:00:00","date_gmt":"2026-06-17T01:00:00","guid":{"rendered":"https:\/\/jaybranding.com\/chatgpt-mat-hon-50-thi-phan-lan-dau-tien-gemini-va-claude-dang-vuon-len-manh-me\/"},"modified":"2026-06-17T08:00:00","modified_gmt":"2026-06-17T01:00:00","slug":"chatgpt-mat-hon-50-thi-phan-lan-dau-tien-gemini-va-claude-dang-vuon-len-manh-me","status":"publish","type":"post","link":"https:\/\/jaybranding.com\/en\/chatgpt-mat-hon-50-thi-phan-lan-dau-tien-gemini-va-claude-dang-vuon-len-manh-me\/","title":{"rendered":"CHATGPT M\u1ea4T H\u01a0N 50% TH\u1eca PH\u1ea6N L\u1ea6N \u0110\u1ea6U TI\u00caN \u2014 GEMINI V\u00c0 CLAUDE \u0110ANG V\u01af\u01a0N L\u00caN M\u1ea0NH M\u1ebc"},"content":{"rendered":"

Sau h\u01a1n ba n\u0103m r\u01b0\u1ee1i k\u1ec3 t\u1eeb khi ra m\u1eaft, ChatGPT \u2014 chatbot AI t\u1eebng th\u1ed1ng tr\u1ecb tuy\u1ec7t \u0111\u1ed1i \u2014 l\u1ea7n \u0111\u1ea7u ti\u00ean \u0111\u00e1nh m\u1ea5t v\u1ecb th\u1ebf \u00e1p \u0111\u1ea3o khi th\u1ecb ph\u1ea7n to\u00e0n c\u1ea7u t\u1ee5t xu\u1ed1ng d\u01b0\u1edbi ng\u01b0\u1ee1ng 50%. \u0110\u1ed1i th\u1ee7 Gemini c\u1ee7a Google v\u00e0 Claude c\u1ee7a Anthropic \u0111ang \u00e2m th\u1ea7m chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng v\u1edbi t\u1ed1c \u0111\u1ed9 \u0111\u00e1ng kinh ng\u1ea1c.<\/strong><\/p>\n\n\n\n

Theo b\u00e1o c\u00e1o State of AI Report 2026 t\u1eeb h\u00e3ng ph\u00e2n t\u00edch Sensor Tower, ChatGPT hi\u1ec7n n\u1eafm 46,4% th\u1ecb ph\u1ea7n tr\u1ee3 l\u00fd AI to\u00e0n c\u1ea7u t\u00ednh \u0111\u1ebfn cu\u1ed1i th\u00e1ng 5\/2026 \u2014 gi\u1ea3m t\u1eeb m\u1ee9c tr\u00ean 50% h\u1ed3i th\u00e1ng 1. Gemini v\u01b0\u01a1n l\u00ean v\u1ecb tr\u00ed th\u1ee9 hai v\u1edbi 27,7%, trong khi Claude chi\u1ebfm 10,3%. C\u00e1c \u0111\u1ed1i th\u1ee7 c\u00f2n l\u1ea1i nh\u01b0 Grok, Perplexity, DeepSeek v\u00e0 Meta AI \u0111\u1ec1u c\u00f3 th\u1ecb ph\u1ea7n d\u01b0\u1edbi 5%.<\/p>\n\n\n\n\n

\"Bi\u1ec3u
Th\u1ecb ph\u1ea7n c\u00e1c tr\u1ee3 l\u00fd AI to\u00e0n c\u1ea7u t\u00ednh \u0111\u1ebfn th\u00e1ng 5\/2026. \u1ea2nh: Sensor Tower \/ TechCrunch<\/figcaption><\/figure>\n\n\n\n\n\n

S\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a Gemini v\u00e0 Claude<\/h2>\n\n\n\n

Gemini h\u01b0\u1edfng l\u1ee3i l\u1edbn t\u1eeb vi\u1ec7c \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p s\u00e2u v\u00e0o h\u1ec7 sinh th\u00e1i Google \u2014 t\u1eeb Gmail, Google Docs, Google Drive \u0111\u1ebfn Android. V\u1edbi 662 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng h\u00e0ng th\u00e1ng, Gemini \u0111ang l\u00e0 \u0111\u1ed1i th\u1ee7 \u0111\u00e1ng g\u1eddm nh\u1ea5t c\u1ee7a ChatGPT. \u0110\u00e0 t\u0103ng tr\u01b0\u1edfng c\u1ee7a Gemini cho th\u1ea5y chi\u1ebfn l\u01b0\u1ee3c “AI everywhere” c\u1ee7a Google \u0111ang ph\u00e1t huy hi\u1ec7u qu\u1ea3: ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u1ea7n t\u1ea3i th\u00eam app m\u1edbi, AI \u0111\u00e3 c\u00f3 s\u1eb5n trong m\u1ecdi c\u00f4ng c\u1ee5 h\u1ecd d\u00f9ng h\u00e0ng ng\u00e0y.<\/p>\n\n\n\n

Trong khi \u0111\u00f3, Claude c\u1ee7a Anthropic tuy ch\u1ec9 c\u00f3 245 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng h\u00e0ng th\u00e1ng nh\u01b0ng l\u1ea1i d\u1eabn \u0111\u1ea7u v\u1ec1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i tr\u1ea3 ph\u00ed. 13% ng\u01b0\u1eddi d\u00f9ng Claude \u0111ang tr\u1ea3 ti\u1ec1n cho g\u00f3i subscription \u2014 con s\u1ed1 cao nh\u1ea5t trong ng\u00e0nh. Claude c\u0169ng \u0111ang thu h\u1eb9p kho\u1ea3ng c\u00e1ch v\u1edbi ChatGPT v\u1ec1 t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng (retention rate), \u0111\u1eb7c bi\u1ec7t trong nh\u00f3m ng\u01b0\u1eddi d\u00f9ng chuy\u00ean nghi\u1ec7p l\u00e0m vi\u1ec7c v\u1edbi code v\u00e0 t\u00e0i li\u1ec7u.<\/p>\n\n\n\n

Sensor Tower ghi nh\u1eadn ng\u01b0\u1eddi d\u00f9ng ng\u00e0y c\u00e0ng s\u1eb5n s\u00e0ng chuy\u1ec3n \u0111\u1ed5i gi\u1eefa c\u00e1c tr\u1ee3 l\u00fd AI. M\u1ed9t s\u1ef1 ki\u1ec7n \u0111\u00e1ng ch\u00fa \u00fd: th\u1ecfa thu\u1eadn c\u1ee7a OpenAI v\u1edbi B\u1ed9 Qu\u1ed1c ph\u00f2ng M\u1ef9 (DoD) v\u00e0o th\u00e1ng 2 \u0111\u00e3 g\u00e2y ra m\u1ed9t l\u00e0n s\u00f3ng g\u1ee1 c\u00e0i \u0111\u1eb7t ChatGPT \u2014 cho th\u1ea5y gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 l\u1eadp tr\u01b0\u1eddng \u0111\u1ea1o \u0111\u1ee9c c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m t\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

Th\u1ecb tr\u01b0\u1eddng AI app b\u00f9ng n\u1ed5: 2,3 t\u1ef7 l\u01b0\u1ee3t t\u1ea3i, 4,2 t\u1ef7 USD chi ti\u00eau<\/h2>\n\n\n\n

N\u1eeda \u0111\u1ea7u n\u0103m 2026, Sensor Tower \u01b0\u1edbc t\u00ednh ng\u01b0\u1eddi d\u00f9ng to\u00e0n c\u1ea7u s\u1ebd t\u1ea3i v\u1ec1 g\u1ea7n 2,3 t\u1ef7 \u1ee9ng d\u1ee5ng AI v\u00e0 chi h\u01a1n 4,2 t\u1ef7 USD cho ch\u00fang \u2014 t\u0103ng m\u1ea1nh so v\u1edbi m\u1ee9c 1,83 t\u1ef7 USD c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i. D\u00f9 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng \u0111\u00e3 ch\u1eadm l\u1ea1i, con s\u1ed1 tuy\u1ec7t \u0111\u1ed1i v\u1eabn cho th\u1ea5y ng\u00e0nh AI \u0111ang chuy\u1ec3n t\u1eeb giai \u0111o\u1ea1n “t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng” sang “ki\u1ebfm ti\u1ec1n”.<\/p>\n\n\n\n

Th\u1eddi gian s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng AI c\u0169ng t\u0103ng v\u1ecdt: t\u1eeb 17,2 t\u1ef7 gi\u1edd trong n\u1eeda \u0111\u1ea7u 2025 l\u00ean kho\u1ea3ng 36 t\u1ef7 gi\u1edd trong n\u1eeda \u0111\u1ea7u 2026. Ba tr\u1ee3 l\u00fd AI h\u00e0ng \u0111\u1ea7u (ChatGPT, Gemini, Claude) chi\u1ebfm t\u1edbi 89% t\u1ed5ng th\u1eddi gian s\u1eed d\u1ee5ng. C\u00e1c ph\u00e2n kh\u00fac l\u00e2n c\u1eadn nh\u01b0 AI companion hay \u1ee9ng d\u1ee5ng t\u1ea1o n\u1ed9i dung AI v\u1eabn c\u00f2n ph\u00e2n m\u1ea3nh v\u00e0 r\u1ed9ng m\u1edf cho c\u1ea1nh tranh.<\/p>\n\n\n\n

\u0110\u00e1ng ch\u00fa \u00fd, ch\u00e2u \u00c1 \u2014 th\u1ecb tr\u01b0\u1eddng d\u1eabn \u0111\u1ea7u v\u1ec1 s\u1ed1 l\u01b0\u1ee3t t\u1ea3i \u2014 l\u1ea7n \u0111\u1ea7u ghi nh\u1eadn s\u1ef1 s\u1ee5t gi\u1ea3m 3,3% trong qu\u00fd 1\/2026, ch\u1ee7 y\u1ebfu t\u1eeb Trung Qu\u1ed1c v\u00e0 \u1ea4n \u0110\u1ed9. Tuy nhi\u00ean, ch\u00e2u \u00c1 v\u1eabn thua xa B\u1eafc M\u1ef9 v\u00e0 ch\u00e2u \u00c2u v\u1ec1 chi ti\u00eau trong \u1ee9ng d\u1ee5ng \u2014 m\u1ed9t t\u00edn hi\u1ec7u quan tr\u1ecdng cho c\u00e1c c\u00f4ng ty AI \u0111ang quy\u1ebft \u0111\u1ecbnh n\u00ean \u0111\u1ea7u t\u01b0 t\u00ednh n\u0103ng cao c\u1ea5p \u1edf \u0111\u00e2u.<\/p>\n\n\n\n

Qu\u1ea3ng c\u00e1o trong ChatGPT: 17% ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 th\u1ea5y ads<\/h2>\n\n\n\n

OpenAI b\u1eaft \u0111\u1ea7u th\u1eed nghi\u1ec7m qu\u1ea3ng c\u00e1o trong ChatGPT t\u1eeb th\u00e1ng 2\/2026. \u0110\u1ebfn th\u00e1ng 5, trung b\u00ecnh 17% ng\u01b0\u1eddi d\u00f9ng h\u00e0ng ng\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u2014 m\u1ed9t con s\u1ed1 quan tr\u1ecdng khi ChatGPT \u0111ang t\u00ecm c\u00e1ch \u0111a d\u1ea1ng h\u00f3a doanh thu ngo\u00e0i subscription. C\u00e1c ng\u00e0nh qu\u1ea3ng c\u00e1o nhi\u1ec1u nh\u1ea5t l\u00e0 ph\u1ea7n m\u1ec1m, mua s\u1eafm, truy\u1ec1n th\u00f4ng & gi\u1ea3i tr\u00ed, v\u00e0 \u1ea9m th\u1ef1c.<\/p>\n\n\n\n

ChatGPT c\u0169ng \u0111ang g\u1eedi ng\u00e0y c\u00e0ng nhi\u1ec1u l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp gi\u1edbi thi\u1ec7u (referral traffic) \u0111\u1ebfn c\u00e1c nh\u00e0 b\u00e1n l\u1ebb nh\u01b0 Target, Walmart v\u00e0 Costco. Trong khi \u0111\u00f3, Amazon \u2014 do \u0111\u00e3 ch\u1eb7n web crawler c\u1ee7a ChatGPT \u2014 ch\u1ee9ng ki\u1ebfn l\u01b0u l\u01b0\u1ee3ng referral g\u1ea7n nh\u01b0 kh\u00f4ng \u0111\u1ed5i. \u0110i\u1ec1u n\u00e0y m\u1edf ra c\u01a1 h\u1ed9i cho Walmart: tr\u1ee3 l\u00fd AI Spark c\u1ee7a h\u1ecd \u0111ang t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng, trong khi Rufus c\u1ee7a Amazon t\u0103ng tr\u01b0\u1edfng ch\u1eefng l\u1ea1i.<\/p>\n\n\n\n

Cu\u1ed9c chi\u1ebfn AI assistant: Ai s\u1ebd th\u1eafng?<\/h2>\n\n\n\n

D\u00f9 ChatGPT v\u1eabn l\u00e0 tr\u1ee3 l\u00fd AI ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u1edbi h\u01a1n 1,1 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng h\u00e0ng th\u00e1ng, xu h\u01b0\u1edbng \u0111ang thay \u0111\u1ed5i. Ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u00f2n trung th\u00e0nh v\u1edbi m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t \u2014 h\u1ecd ch\u1ecdn c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p nh\u1ea5t cho t\u1eebng t\u00e1c v\u1ee5. Claude cho code v\u00e0 t\u00e0i li\u1ec7u chuy\u00ean s\u00e2u, Gemini cho h\u1ec7 sinh th\u00e1i Google, ChatGPT cho t\u00e1c v\u1ee5 t\u1ed5ng qu\u00e1t.<\/p>\n\n\n\n

Sensor Tower nh\u1eadn \u0111\u1ecbnh: c\u00e1c c\u00f4ng ty x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c ngu\u1ed3n thu b\u1ec1n v\u1eefng \u2014 kh\u00f4ng ch\u1ec9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng \u2014 s\u1ebd l\u00e0 nh\u1eefng ng\u01b0\u1eddi chi\u1ebfn th\u1eafng cu\u1ed1i c\u00f9ng. V\u1edbi t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i tr\u1ea3 ph\u00ed 13%, Claude \u0111ang cho th\u1ea5y m\u00f4 h\u00ecnh “ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n s\u1ed1 l\u01b0\u1ee3ng” c\u00f3 th\u1ec3 sinh l\u1eddi. Trong khi \u0111\u00f3, ChatGPT v\u1edbi qu\u1ea3ng c\u00e1o v\u00e0 shopping integration \u0111ang \u0111i theo h\u01b0\u1edbng “si\u00eau \u1ee9ng d\u1ee5ng” \u2014 hai tri\u1ebft l\u00fd kinh doanh ho\u00e0n to\u00e0n kh\u00e1c bi\u1ec7t trong c\u00f9ng m\u1ed9t cu\u1ed9c \u0111ua.<\/p>\n\n\n\n

Source:<\/strong> ChatGPT’s market share slips below 50% for first time \u2014 TechCrunch<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Sau h\u01a1n ba n\u0103m r\u01b0\u1ee1i k\u1ec3 t\u1eeb khi ra m\u1eaft, ChatGPT \u2014 chatbot AI t\u1eebng th\u1ed1ng tr\u1ecb tuy\u1ec7t \u0111\u1ed1i \u2014 l\u1ea7n \u0111\u1ea7u ti\u00ean \u0111\u00e1nh m\u1ea5t v\u1ecb th\u1ebf \u00e1p \u0111\u1ea3o khi th\u1ecb ph\u1ea7n to\u00e0n c\u1ea7u t\u1ee5t xu\u1ed1ng d\u01b0\u1edbi ng\u01b0\u1ee1ng 50%. \u0110\u1ed1i th\u1ee7 Gemini c\u1ee7a Google v\u00e0 Claude c\u1ee7a Anthropic \u0111ang \u00e2m th\u1ea7m chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng […]<\/p>","protected":false},"author":0,"featured_media":65425,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1190],"tags":[1195,1348,1200,788,1246,1193,790,1347],"class_list":["post-65427","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-news","tag-a-i-news","tag-ai-market-share","tag-anthropic","tag-chatgpt","tag-claude","tag-gemini","tag-openai","tag-sensor-tower"],"_links":{"self":[{"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/posts\/65427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/comments?post=65427"}],"version-history":[{"count":0,"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/posts\/65427\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/media\/65425"}],"wp:attachment":[{"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/media?parent=65427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/categories?post=65427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jaybranding.com\/en\/wp-json\/wp\/v2\/tags?post=65427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}